At PHAZE 4, we partner with laboratories, manufacturers, and digital health companies to provide a full suite of services to help you reach your company’s goals.

Our fractional model provides you with the opportunity to tap into expertise across the board - from medical writers, to biostatisticians, Medical Director Advisors, certified coders, policy experts, and more.

Our services.

  • Comprehensive services to help you develop the necessary evidence for payer reimbursement decisions.

    Evidence Review and Assessment: Thorough evaluation of existing data and evidence to support payer requirements, identifying gaps and opportunities to fill those gaps from the payer perspective.

    Clinical Trial Protocol Development & Guidance: Tailored protocol design and/or review that aligns with payer priorities so that analytic validity, clinical validity, and clinical utility studies generate relevant data for reimbursement considerations.

    Publication Planning: Strategizing and planning publications that highlight the clinical and economic value of your product to strengthen payer engagement.

    Clinical Dossier Writing: Crafting scientifically robust dossiers that effectively present clinical and economic evidence to payers and regulatory bodies.

  • Create a strong market entry strategy by focusing on competitive insights and key stakeholder engagement.

    Product & Reimbursement Roadmap Development: Aligning quality, regulatory, reimbursement, and commercialization strategies to support a successful product launch.

    Competitive Analysis: In-depth analysis of market dynamics, competitor strategies, and payer landscapes to guide your positioning.

    Target Customer Profile Development: Identification of key customer segments, tailoring your offering to meet the specific needs and preferences of your target audience.

    Key Opinion Leader (KOL) Support Strategies: Developing strategies to engage KOLs and influencers, ensuring they advocate for your product in relevant healthcare settings.

  • Maximize market access through strategic payer planning, engagement, and policy alignment.

    Medicare Coverage Technical Assessment Support: Expert analysis of Medicare policies and coding requirements to help you navigate the complexities of reimbursement.

    Medical Policy Reviews: In-depth review of payer policies to ensure alignment with your product’s clinical and economic value proposition.

    Value Proposition and Evidence Package Development & Review: Tailored packages that clearly articulate the value of your product, showcasing the evidence needed to secure payer approval.

    Payer Presentation & Outreach Support: Professional preparation of payer presentations and other outreach materials to communicate a clear and persuasive value proposition.

  • CPT coding and pricing strategy assessment to support a sustainable business model.

    CPT Code Application Support: Providing guidance on the use of codes for optimal reimbursement, including applying for new codes when warranted.

    Strategic Pricing Guidance: Creating a pricing strategy and list-price analyses to support sustainable commercial goals while maximizing payer acceptance.

    Medicare Operations Expertise: Subject matter experts to support appropriate payment for your product, including Gapfill or Crosswalk analyses for lab testing.

    Ad-hoc Questions and Access to Certified Coders: Access to certified coding experts who can answer your specific coding questions and provide ongoing support.

  • Support execution of payer coverage and contracting strategies to promote patient access to care and drive a sustainable business model.

    Payer Outreach Strategy: Developing payer outreach strategies based on company objectives to create an achievable outreach plan.

    Payer Policy Support: Preparing and engaging with medical policy, including messaging and delivery of value proposition.

    Provider Relations Engagement: Planning and execution of in-network contracts.

    Advisory Boards: Coordinating advisory boards with payers and key stakeholders to inform strategy and promote ongoing payer support.

  • Bridge the gap between billing and market access teams to drive policy, optimize reimbursement and collections.

    Claims Enhancements: Identifying and implementing improvements to streamline claims processes and increase collections.

    Appeals Strategy: Developing effective appeals strategies to challenge claim denials and secure appropriate reimbursement.

    Third-party or In-house Billing Support: Offering both third-party billing solutions and in-house support to promote efficient revenue cycle management practices.

    Billing Policies & Implementation: Reviewing and developing billing procedures that align with policy requirements and company goals.